Content is more than king- it's the lifeblood of any online business. To be effective with content marketing, there has to be a plan for the content, an understanding of inbound marketing and the ability to create effective content. Going in without a content marketing plan can mean inconsistent posting and a site that is jumbled. The most important thing to think about is your audience. What do they need? What are they expecting? After isolating those answers, you can plan for content that will meet those needs and bring value to readers.
Content marketing can be highly effective tool if you know what you're doing and can do it consistently.
Content marketing is the solution to almost any businesses troubles. Creating content that is engaging, entertaining and that gets your audience to buy into your product or service can make or break your business. But if it were this easy, why aren’t all businesses online succeeding?
In this episode I'll cover why creating a plan for your content is so important to make great content, keep you on schedule, consistent and organized.Listen Now
Creating content is pretty difficult. Knowing what to create is probably the most important piece to the entire process.Listen Now
When it comes to content there are a few things that are critically important. Topics/Keywords that are relevant SEO Speed of your website Syndication of your content Imagery Creating consistently Accuracy of informationListen Now