I aim to set expectations on this video. What is a realistic goal when it comes to conversion numbers and sales of your products using these sales and marketing teqniques? There really are no rules when it comes to marketing, but this rule applies to selling.
1000 visits, perhaps 500 opt ins, 50% opt in rate
At every step of the email marketing funnel and process let and less people will be opening, clicking and buying things. Generally 1% of people that visit, opt in and get to the sales page will convert. Or that is the expectation. If you get more....be grateful and count your blessings. Optimize to improve and keep pushing forward.