In this episode I talk about Pay Per click. Pa Per click is a huge topic that covers Google Adwords, Facebook Ads, Bing Ads, Banner Ads, Media Ads etc etc. The list is never ending.
A few key fundamentals are important to note. You pay to advertise your products or services to more people. People will search for things and see your ads or they will be shown ads based on their interest. You pay for ads either for the number of people who see the ad, or the number of people that take action and click the ad to see your offers.
To learn more about PPC see future episodes coming soon. Visit Google Adwords at http://www.adwords.google.com See more about bing ads here: https://bingads.microsoft.com/
See more about Facebook Ads here: https://www.facebook.com/business